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Title posted on CareerBeacon - Director of Marketing & Communications
Posted on December 18, 2024 by Employer details Symphony Nova Scotia
Job details
Symphony Nova ScotiaHalifax, Nova Scotia About Symphony Nova Scotia Symphony Nova Scotia is Nova Scotia's orchestra. With a home base in Halifax/K'jipuktuk and performances across the province, we are a vibrant, vital part of Nova Scotia's rich cultural community. We've gained a reputation as one of Canada's most exciting orchestras, and we're proud to be a national leader in performance, programming, and community engagement.Symphony Nova Scotia is committed to fostering a respectful workplace that supports professional and collegial working relationships, honest and considerate communication, and an accessible and inclusive environment. We welcome and encourage applications from individuals who are Indigenous, African Nova Scotian, or from other racially visible groups, and/or who self-identify as 2SLGBTQIA+, are neurodiverse, or have a disability. We are happy to provide accommodation to those who request it.As Symphony Nova Scotia's Director of Marketing & Communications, you are committed to building and nurturing the orchestra's connections to its varied audiences, partners, and communities. Reporting to the CEO, you work collaboratively across departments and with a small but high-performing staff team to generate in the range of $1.5-2 million in earned revenue each year.You are a creative, forward-thinking communicator, with extensive marketing and advertising expertise, very strong writing skills, and the ability to balance multiple priorities in a fast-paced and technical environment. You are a key member of the senior leadership team, directly responsible for the marketing and communications team, and work collaboratively across all departments to achieve organizational goals.About the RoleMarketing & Revenue DevelopmentSet and manage revenue targets, price points, packaging, discounting, and promotions for all campaigns and activitiesDevelop and direct all marketing and advertising campaigns, including a large-scale annual subscription campaign, an extensive single ticket sales campaign, and targeted show-by-show campaigns, with a goal of earning $1.5-2 million in revenue each yearIncrease accessibility and awareness among new audiences; manage and continually improve audience experienceStay current on industry trends and audience feedback; direct all internal research initiativesSupervise box office relations and processes, including ticket sales and reservations, complimentary ticket practices, and point-of-sale communicationCommunications & Community Develop and supervise all internal and external communications goals, tactics, and messaging, including a comprehensive annual marketing plan and budgetCreate and coordinate clear, consistent, and compelling communications across an extensive variety of channels, including print, email, audio, video, direct mail, e-commerce, traditional media, and social mediaManage Symphony Nova Scotia's brand, public image, and online presenceSeek out and steward partnerships and cross-promotions with local media, artists, and arts organizationsSupport funder stewardship goals and provide written copy and deliverables for funding applicationsCollaborate with an external team of design firms, web developers, and printers to meet communications goalsSpearhead and support multiple live community events and projects (e.g. Symphony Week)Management & Administration Hire, support, and supervise staff and collaborators with sensitivity and kindnessDevelop, monitor, and meet combined budgets for the seasonSupport and coordinate Symphony Nova Scotia concerts, events, and projects as neededAbout YouYou are a thoughtful and innovative collaborator with excellent writing and editing skills, as well as a keen eye for detail and exceptional project management skills. You can craft consistently clear, highly compelling copy for a variety of audiences, and have experience managing graphic and web design with internal and external partners. You have experience developing and managi- LocationHalifax, NS
- Workplace information On site
- Salary$90,000YEAR annually
- Terms of employment Permanent employmentFull time
- Starts as soon as possible
- Source CareerBeacon #2130108
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